Explore our branding process.
STEP 01
Brand Foundation
Market Research
DESCRIPTION
Our Market Research service is a recommended offering for businesses looking to enhance their branding efforts with valuable market insights. This service is especially beneficial for those planning to enter new markets, launch products, or refine their brand strategy. With a focus on delivering insights that are actionable and relevant, our market research helps in sculpting a brand that truly resonates with your target audience.
THIS PACKAGE INCLUDES
Targeted Market Analysis: We conduct focused research to understand market trends, customer behavior, and industry dynamics that are most relevant to your brand.
Customer Behavior and Preferences: Through various research methods, we gather insights about your target audience, helping to inform a brand strategy that meets their needs and expectations.
Industry Trends and Forecasting: We provide reports on industry trends and forecasts, enabling you to make well-informed decisions for your brand's future direction.
Strategic Recommendations: We go beyond data collection to offer strategic guidance, turning market insights into practical actions for your brand development.
duration
1 - 2 Weeks
Brand Strategy
Description
Our Brand Strategy Service is crafted for businesses seeking to develop a strong, coherent brand identity and narrative. This service is crucial for companies at any stage – whether you're establishing a new brand, rebranding an existing one, or refining your brand strategy to align with evolving business goals. Our approach focuses on creating a brand strategy that resonates with your target audience and differentiates you in the marketplace.
THIS PACKAGE INCLUDES
Crafting Your Mission Statement: We help you create a compelling mission statement that clearly defines your brand's purpose and core values, resonating with both your team and your target audience.
Articulating Your Vision Statement: We assist you in developing a vision statement that captures your brand's long-term aspirations and goals, inspiring your stakeholders and guiding your brand's future direction.
Distinct Brand Positioning: Developing a unique brand positioning that distinguishes you in the market, ensuring your brand stands out and connects with customers.
Cohesive Messaging Framework: We help you establish a unified messaging strategy that consistently conveys your brand's story and tone of voice across all touchpoints, ensuring a cohesive narrative that resonates with your audience.
duration
1 - 2 Weeks
Brand Identity + Brand Kit
Description
This service is the cornerstone of your brand's visual presentation, offering a comprehensive suite of design elements that form the heart of your company's identity. From the conception of a distinctive logo to the assembly of a versatile brand kit, we ensure every aspect of your brand's visual language speaks clearly and effectively to your audience.
THIS PACKAGE INCLUDES
Distinctive Logo Design: We help you create a logo that serves as a powerful symbol of your brand, offering instant recognition and a lasting impression.
Color Palette and Typography: We assist in selecting the perfect color scheme and typography that reflect your brand's personality and ensure visual harmony across all media.
Brand Kit: We compile a brand kit that includes your logo, color palette, typography, and other visual elements, providing a ready-to-use suite for all branding materials.
Digital Asset Management: We offer solutions for organizing and storing your digital brand assets, making it easy for your team to find and use the right materials.
duration
2 - 4 Weeks
Brand Systems + Brand Guidelines
Description
This service encompasses all elements from the Brand Kit service and expands them into a detailed and comprehensive brand system. Designed to ensure brand consistency and adaptability across various platforms, this service is ideal for businesses looking to establish a strong, coherent brand presence in all aspects of their communication and marketing.
This package includes
Everything Included from Brand Kit Package: Building upon the foundational elements provided in the Brand Kit package, we enhance and integrate these components into a full-scale brand system. This comprehensive approach encompasses all aspects, from visual design to messaging strategy, ensuring a cohesive and complete brand identity.
Adaptable and Scalable Systems: Our brand systems are designed to be adaptable and scalable, supporting your brand's growth and ensuring long-term relevance in an evolving market.
Comprehensive Brand Guidelines: We craft detailed guidelines that serve as a blueprint for the application of your brand across various mediums. These guidelines cover every facet of your brand identity, including logo usage, color palettes, typography, imagery, and tone of voice. They provide clear instructions on how to maintain brand consistency in digital formats, print materials, advertising, and even environmental branding. This comprehensive document ensures that your brand is represented accurately and consistently, no matter where it appears, preserving the integrity and strength of your brand’s identity in all forms of communication.
duration
4 - 6 Weeks
Printed Brand Guidelines Book
Description
Designed for businesses seeking to showcase their brand with an air of elegance and distinction, this book serves as a striking centerpiece in any corporate setting, subtly radiating style and meticulous branding.
THIS PACKAGE INCLUDES
Stunning Visual Layouts: The book is designed with engaging layouts and visuals, making it a delight to explore and a clear guide to your brand's standards.
Exceptional Craftsmanship: We focus on creating a brand guidelines book that is not only informative but also exudes a refined charm, using top-tier printing and design techniques.
Logistics and Delivery: We handle all aspects of printing, binding, and delivery logistics, ensuring that your brand guidelines book arrives at your office ready for display.
STEP 02
Brand Implementation
Essentials Website
Description
Our Essentials Website package is crafted for emerging businesses and organizations seeking to establish a strong and immediate online presence. This is more than just an entry point – it's a strategic launchpad for your brand’s digital journey, crafted to make a lasting impression and pave the way for future digital endeavors.
THIS PACKAGE INCLUDES
Landing Page Design & Development: We provide a comprehensive solution that includes both the design and development of a professional landing page. Our approach ensures that the landing page not only looks visually appealing but is also highly functional and user-friendly.
Brand-Focused Design: The design of the landing page will be deeply aligned with your brand’s identity and values. We focus on creating a visually engaging and memorable experience that resonates with your target audience.
Optimized for Conversion: Our landing pages are not just about good looks; they are strategically crafted to convert visitors into customers or leads. With clear calls-to-action (CTAs), user-friendly layout, and persuasive content, we aim to maximize the effectiveness of your online presence.
Responsive and Fast-Loading: In today’s fast-paced digital world, we ensure that your landing page is responsive across all devices and loads quickly to offer a seamless user experience, reducing bounce rates and improving engagement.
SEO Basics Implemented: To give you a head start, we incorporate basic search engine optimization (SEO) principles into the design and development of your landing page. This helps in improving your website’s visibility on search engines right from the start.
DURATION
2 - 4 Weeks — Design & Content
2 - 4 Weeks — Development
Full-Scale Website
DEsCRIPTION
Our Full-Scale Website Development package is designed for businesses seeking to establish a comprehensive and dynamic online presence that aligns seamlessly with their brand identity. This offering is ideal for companies advancing beyond their initial digital presence and aiming to build a more expansive, feature-rich website. It's an excellent fit for those looking to effectively and cohesively showcase their products and services in a way that resonates with their brand's unique character and ethos.
THIS PACKAGE INCLUDES
Comprehensive Website Design and Development: This service encompasses the entire process of designing and developing a multi-page website. From the homepage to contact pages, each aspect is meticulously crafted to ensure a cohesive and engaging user experience.
Tailored to Your Brand’s Unique Identity: Every facet of the website, from layout to content placement, is customized to align with and enhance your brand identity. We focus on creating a digital space that truly resonates with your brand's personality and business objectives. We don’t use templates, everything is bespoke.
Advanced Features and Functionalities: Whether it's integrating e-commerce capabilities, custom interactive modules, or specialized content management systems, our team is well-equipped to incorporate a variety of advanced functionalities to meet your specific business needs.
Optimized for User Experience: Our approach goes beyond conventional design, focusing on creating unique, intuitive, and accessible user interfaces. We aim to craft memorable experiences that stand out, ensuring a user journey that's not only seamless but also distinctly engaging. This includes implementing responsive design for optimal viewing across all devices and browsers, ensuring every interaction with your site is a standout experience.
SEO-Ready and Performance-Optimized: We go beyond just aesthetics and functionality to ensure your website excels in search engine visibility and performance. Our team meticulously implements cutting-edge SEO tactics and focuses on optimizing your site for rapid loading and dependable performance, key factors in enhancing visitor retention and boosting your search rankings.
Scalability for Future Growth: As your business evolves, so should your website. We build with scalability in mind, ensuring that your website can grow and adapt alongside your business, whether that means adding new pages, features, or functionalities.
DURATION
4 - 6 Weeks — Design
4 - 8 Weeks — Development
Advanced SEO & Web Analytics
DESCRIPTION
This service is tailored for businesses seeking to elevate their online presence and gain deeper insights into their web traffic and user engagement. It is ideal for companies that are looking to enhance their visibility in search engine results, as well as gain a better understanding of their audience and website performance.
THIS PACKAGE INCLUDES
Comprehensive SEO Strategy Implementation: We develop and implement a robust SEO strategy tailored to your business’s unique needs, targeting improvements in search engine rankings and organic traffic growth.
Keyword Research and Optimization: Conducting extensive keyword research to identify and integrate high-value keywords and phrases relevant to your business, enhancing your website's relevance and discoverability.
On-Page and Off-Page SEO: While our website packages take care of initial on-page SEO elements, this service delves deeper, fine-tuning and updating these elements to adapt to evolving SEO trends and algorithms. Additionally, we focus on off-page factors, such as building a robust backlink profile and enhancing your digital footprint, to significantly boost your website's authority and search ranking potential.
Guest Blogging: We write articles for reputable sites in your industry, which allows us to include a backlink to your website. (Includes 5 blog posts). Additional budget may need to be allocated to get articles  posted on high traffic websites.
Directory Listings: We ensure that your business is listed in relevant, high-quality directories, which can provide valuable backlinks.
Custom Analytics and Reporting: Setting up advanced web analytics tools to track key performance indicators (KPIs), providing you with detailed reports and insights into your website traffic, user behavior, and conversion rates.
DURATION
2-4 weeks
Social System Templates
Description
Our Social Systems Templates Service is designed for businesses looking to maintain a consistent and on-brand presence across their social media platforms. This service is particularly beneficial for companies that want to empower their marketing teams with the tools to create engaging, brand-aligned content with ease. It's ideal for ensuring that all social media communications are cohesive, professional, and reflective of your brand's identity.
this package includes
Custom Template Design: We create a range of customizable social media templates tailored to your brand's visual identity. These templates are designed for ease of use, allowing your marketing team to quickly produce posts that are consistently on-brand.
Multiple Platform Adaptations: We ensure that the templates are optimized for various social media platforms, considering the unique format and audience of each platform. The templates are created in figma and formatted for Instagram posts (square), Stories/Reels/Shorts (vertical), and Linkedin/X (horizontal).
Brand Consistency Assurance: These templates are crafted to keep your brand's color scheme, typography, and overall aesthetic consistent across all social media postings, enhancing brand recognition and professionalism.
Training and Guidelines: We provide comprehensive training and guidelines on how to effectively use the templates. This includes best practices for content creation to maximize engagement while staying true to your brand's voice.
Duration
1 - 2 Weeks
Deck Template
Description
Our Deck Templates empower businesses with the tools they need for creating high-impact, professionally designed presentations. Ideal for companies that engage in regular client pitches, fundraising, or internal meetings, this service ensures that your presentations are not only visually compelling but also consistent with your brand's identity. Our decks have been instrumental in helping startups raise over $100 million, showcasing their effectiveness in communicating complex ideas compellingly and persuasively.
This package includes
Customized Presentation Templates: We design a comprehensive set of presentation templates in Figma, tailored to your brand’s visual identity. This includes templates for a wide variety of content, ensuring versatility for various presentation needs.
Consistent Brand Aesthetic: Every template we create is meticulously designed to reflect your brand's unique style and ethos. We focus on ensuring that each presentation consistently embodies your brand's colors, typography, and visual elements, reinforcing your brand identity across all communication platforms.
Easy to Create and Edit: Our Figma templates are designed to be intuitively editable, allowing your team members to easily customize them for specific presentations while maintaining brand consistency.
Team Training Session: We provide a comprehensive training session on how to use Figma effectively. This includes navigating the platform, customizing templates, and tips for creating and exporting engaging presentations.
Advanced Distribution and Analytics: For an added edge, we can integrate your presentations with DocSend. This optional feature offers secure sharing, detailed viewer analytics, and controlled access to your decks. It's a powerful tool for tracking engagement and maintaining security. DocSend pricing not included ($15/month)
duration
1 - 2 Weeks
Branded Clothing + Accessories
Description
Our Branded Clothing and Accessories service is crafted to amplify your brand's reach and foster a strong sense of company culture. By providing custom-designed apparel and accessories, this service is ideal for businesses seeking to make a memorable impact through quality merchandise. Whether it's for team events, promotional purposes, or daily wear, our offerings ensure that your brand not only gains visibility but also enhances team spirit and unity. 
THIS PACKAGE INCLUDES
Custom Apparel Design: We offer design services for a range of clothing items, including t-shirts, hoodies, hats, and more, all tailored to embody your brand's identity and message.
Accessory Branding: Beyond clothing, we design branded accessories like tote bags, water bottles, mugs, and more, turning everyday items into ambassadors for your brand.
Coordinated Brand Aesthetics: Our designs maintain consistency with your brand's visual identity, ensuring that colors, logos, and styles align seamlessly with your overall branding strategy.
Production and Fulfillment Options: We can guide you through the production and fulfillment process, connecting you with trusted manufacturers and advising on inventory management and distribution strategies.
duration
1 - 2 Weeks
Business Card Template
Description
Our Business Card service focuses on creating professional and memorable business cards that leave a lasting impression. Tailored for businesses and professionals who value networking and personal connections, this service ensures your business cards stand out in a sea of standard designs. Whether for conferences, meetings, or daily interactions, our custom-designed business cards are a reflection of your brand's professionalism and unique identity.
THIS PACKAGE INCLUDES 
Creative and Functional Layouts: Our designs balance creativity with functionality, ensuring that your contact information is presented clearly and attractively. This includes careful selection of colors, fonts, and layouts that align with your brand aesthetics.
High-Quality Materials and Printing: We advise on the best materials and printing techniques to make your business cards tactile and visually striking. This ranges from classic paper stocks to innovative materials like metal or plastic.
Email Signatures: In addition to physical business cards, we also specialize in designing digital versions that can be seamlessly integrated as email signatures. This digital format transforms your email footer into a virtual business card, showcasing your professional details in every email you send.
duration
1 - 2 Weeks
STEP 03
Brand Activation
Online Marketing Campaign
Description
Our Online Marketing Campaign service is designed to amplify your brand's digital presence and engage your target audience through strategic, impactful online campaigns. Ideal for businesses looking to boost their online visibility, drive traffic, and generate leads, this service encompasses a range of digital marketing tactics tailored to your brand's goals and audience.
THIS PACKAGE INCLUDES
Customized Campaign Strategy: We develop a bespoke online marketing strategy that aligns with your brand objectives, whether it’s increasing brand awareness, driving sales, or engaging with your community.
Content Creation & Management: Our team creates compelling content tailored to your brand, from blog posts and social media content to email marketing and digital ads.
Social Media Marketing: We harness the power of social media platforms to enhance your brand’s online presence, engage with your audience, and drive conversions.
SEO and SEM Campaigns: Implementing targeted Search Engine Optimization (SEO) and Search Engine Marketing (SEM) strategies to increase your website's visibility and attract quality traffic.
Data-Driven Insights and Analytics: Utilizing analytics to monitor campaign performance, we provide insights and adjustments for continuous improvement of your marketing efforts.
Multichannel Integration: We ensure your campaign is integrated across multiple digital channels for a cohesive and consistent brand message.
OOH Marketing Campaign
DEsCRIPTION
Our Out-of-Home (OOH) Marketing Campaign service specializes in creating impactful and memorable advertising experiences in the physical world. This service is perfect for businesses looking to extend their reach beyond digital spaces and make a lasting impression in the daily lives of their audience. From billboards to transit ads, we craft OOH campaigns that captivate attention and reinforce your brand presence in strategic locations.
THIS PACKAGE INCLUDES
Strategic OOH Advertising Placements: We identify and secure prime locations for your OOH advertisements, ensuring maximum visibility and impact.
Creative Design and Messaging: Our team develops compelling visuals and messages tailored for OOH media, designed to engage viewers and leave a lasting brand impression.
Diverse OOH Media Options: We offer a variety of OOH advertising mediums, including billboards, bus wraps, digital signage, and more, to suit different campaign goals and audiences. 
Integrated Marketing Approach: While focusing on OOH, we ensure that the campaign aligns with your overall marketing strategy for a unified brand message.
Performance Tracking and Analysis: We employ methods to track the performance of your OOH campaign, offering insights into audience reach and engagement.
Communications Workshops
WORKSHOPS LED BY
Crafting Your Own Narrative
Your brand narrative is ongoing and always evolving. Once you nail your narrative, you have to learn how to deliver it to a diverse set of audiences, including employees, investors, recruits, politicians, and your customers. In this workshop, attendees will learn the necessary skills to craft their narrative and understand how to tailor messaging for key audiences.
Driving Business Impact
Building a communications program that drives business impact requires activating your senior management team members. During this session Ken will share his “Business Impact Funnel” and framework on how to activate an executive management team. Learn how to create a strategic communications program that delivers an advantage over your competition.
Building a Modern Communications Program
Comms is a value creator and brand multiplier. In this workshop, Ken will share how he builds brand narrative driven programs, his framework for Scaled Communications, and how to build and grow a modern communications department. Attendees will leave with a clear framework of how to build a modern communications program.
UX Workshops
WORKSHOPS LED BY
Description
Our UX Workshop service is tailored for businesses looking to enhance the user experience (UX) of their digital platforms. This interactive workshop is ideal for companies seeking to deepen their understanding of UX principles and apply them effectively to their digital products. It's a hands-on, collaborative approach designed to empower your team with the skills and knowledge necessary to create intuitive, user-centric digital experiences.
This package includes
User Testing and Research: We emphasize hands-on training in user testing and research methodologies, essential for understanding user needs and behaviors.
Expert-Led UX Instruction: Our workshops are conducted by a seasoned UX professional who covers critical design principles, strategies, and best practices.
Customized Workshop Modules: Tailored to address your specific challenges and goals, our workshop content directly applies to your projects and objectives.